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With a high market demand on motorcycle nowadays, producers are required to compete to meet consumer's expectations. This research was conducted to identify the effect of brand equity and consumer satisfaction towards brand loyalty from the consumer who use 250 cc Kawasaki ninja motorcycle. This research was a quantitative descriptive research. There were 152 respondents which were gathered by …
ABSTRACT This research was intended to get data and information required as material input in the preparation of a scientific work, to obtained a clarification on the influence of the quality of services and perceived price fairness to customer satisfaction .In this study focused only on the quality of service and perceived price fairness of keibar to customer satisfaction . Writer take a…
The main purose of this paper is to explore the factors (affective commitment, job satisfaction) affecting turnover intention of nurses in RSIA Hermina, Bogor. This study also aimed to examine the effects of work environment and financial compensation on nurses job satisfaction. A structural equation modeling approach was employed to identify the variables that significantly affect the decisio…
Demarketing is an effort or tool to reduce or bound demand for consumption of a particular product or service on a permanent or temporary basis. The effect of this fact has made it essential for government and private sector to make use of demarketing plan to tackle with these circumstances. This study was conducted to determine the effect of anti smoking campaigns and tobacco package warn…