APA Style

Belch, G, E., Belch, M, A. (2017). Advertising And Promotion: Integrated Marketing Communications Perspective (11th). New York: McGraw-Hill Education.

MLA Style

Belch, George, E.., Belch, Michael, A.. "Advertising And Promotion: Integrated Marketing Communications Perspective". 11th New York: McGraw-Hill Education, 2017. Text.