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Asean Marketing Journal Vol.6 No.1 June 2014

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Series Title

1. Effects of Animosity and Allocentrism toward Consumer Ethnocentrism in Shaping Consumers’ Willingness to Purchase: A Case Study on Consumers in Greater Jakarta (Jabodetabek Area) in Purchasing Malaysian Products. 2. Customer Satisfaction Index Model on Three Level Of Socioeconomic Status In Bogor Case Study: Customer Satisfaction on Branded Cooking Oil Product. 3. The Effects of Applying Revenue Management on Customer Satisfaction in Airline Industry: An Experimental Study in Indonesia. 4. Consumer Empowerment Profile in Rural and Urban Area. 5. Does Luxury Brand Perception Matter In Purchase Intention? A Comparison Between A Japanese Brand And A German Brand.

Call Number

J 658.8005 ASE Vol.VI

Publisher

Depok, Indonesia : MRC, Department of Management, Faculty of Economics, University of Indonesia., 2014

Collation

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Language

English

ISBN/ISSN

20855044

Classification

658.8005

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Media Type

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-

Edition

Vol.6 No.1 June 2014

Subject(s)

Jurnal Pemasaran
Asean Marketing Journal

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