APA Style
Walker, Orville C., Mullins, John W.. (2014).
Marketing Strategy: A Decision-Focused Approach (8th).
New York:
McGraw-Hill.
Chicago Style
Walker, Orville C., Mullins, John W..
Marketing Strategy: A Decision-Focused Approach.
8th
New York:
McGraw-Hill,
2014.
Text.
MLA Style
Walker, Orville C., Mullins, John W..
Marketing Strategy: A Decision-Focused Approach.
8th
New York:
McGraw-Hill,
2014.
Text.
Turabian Style
Walker, Orville C., Mullins, John W..
Marketing Strategy: A Decision-Focused Approach.
8th
New York:
McGraw-Hill,
2014.
Print.