APA Style

Belch, George E., Belch, Michael A.. (2018). Advertising and Promotion An Integrated Marketing Communications Perspective (11th). New York: Mc Graw-Hill.

Chicago Style

Belch, George E., Belch, Michael A.. Advertising and Promotion An Integrated Marketing Communications Perspective. 11th New York: Mc Graw-Hill, 2018. Text.

MLA Style

Belch, George E., Belch, Michael A.. Advertising and Promotion An Integrated Marketing Communications Perspective. 11th New York: Mc Graw-Hill, 2018. Text.

Turabian Style

Belch, George E., Belch, Michael A.. Advertising and Promotion An Integrated Marketing Communications Perspective. 11th New York: Mc Graw-Hill, 2018. Print.