APA Style

Homburg, C. et al (2015). New Product Design: Concept, Measurement and Consequences (Vol.79 (May 2015)). United States of America: Journal Of Marketing.

MLA Style

Homburg, Christian. et al. "New Product Design: Concept, Measurement and Consequences". Vol.79 (May 2015) United States of America: Journal Of Marketing, 2015. Text.