APA Style
Kotler, Philip, Armstrong, Gary, Opresnik, Marc Oliver. (2017).
Principles of Marketing, Global Edition (17th).
Harlow, England:
Pearson Education Limited.
Chicago Style
Kotler, Philip, Armstrong, Gary, Opresnik, Marc Oliver.
Principles of Marketing, Global Edition.
17th
Harlow, England:
Pearson Education Limited,
2017.
Text.
MLA Style
Kotler, Philip, Armstrong, Gary, Opresnik, Marc Oliver.
Principles of Marketing, Global Edition.
17th
Harlow, England:
Pearson Education Limited,
2017.
Text.
Turabian Style
Kotler, Philip, Armstrong, Gary, Opresnik, Marc Oliver.
Principles of Marketing, Global Edition.
17th
Harlow, England:
Pearson Education Limited,
2017.
Print.