APA Style
Walker, Orville C., Mullins, John W., Larreche, Jean-Claude, Boyd, Harper W.. (2003).
Marketing Strategy: A Decision-focused Approach (4th).
New York:
McGraw-Hill Education.
Chicago Style
Walker, Orville C., Mullins, John W., Larreche, Jean-Claude, Boyd, Harper W..
Marketing Strategy: A Decision-focused Approach.
4th
New York:
McGraw-Hill Education,
2003.
Text.
MLA Style
Walker, Orville C., Mullins, John W., Larreche, Jean-Claude, Boyd, Harper W..
Marketing Strategy: A Decision-focused Approach.
4th
New York:
McGraw-Hill Education,
2003.
Text.
Turabian Style
Walker, Orville C., Mullins, John W., Larreche, Jean-Claude, Boyd, Harper W..
Marketing Strategy: A Decision-focused Approach.
4th
New York:
McGraw-Hill Education,
2003.
Print.