APA Style
Shimp, Terence A.. (2010).
Integrated Marketing Communication in Advertising and Promotion (8th).
China:
South-Western.
Chicago Style
Shimp, Terence A..
Integrated Marketing Communication in Advertising and Promotion.
8th
China:
South-Western,
2010.
Text.
MLA Style
Shimp, Terence A..
Integrated Marketing Communication in Advertising and Promotion.
8th
China:
South-Western,
2010.
Text.
Turabian Style
Shimp, Terence A..
Integrated Marketing Communication in Advertising and Promotion.
8th
China:
South-Western,
2010.
Print.