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  <title><![CDATA[Ekuitas Merek, Persepsi Nilai Konsumen, Dampaknya Terhadap Niat Pembelian Konsumen Merek Lokal (Love And Flair) Di Indonesia (Impact of Brand Equity Toward Purchase Intention of Local Brand (Love and Flair) Through Perceived Value in Indonesia)]]></title>
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  <namePart><![CDATA[Surachman Surjaatmadja]]></namePart>
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  <namePart><![CDATA[Jessica Putri Adhy Jusuf]]></namePart>
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   <placeTerm type="text"><![CDATA[Jakarta]]></placeTerm>
   <publisher><![CDATA[STIE Indonesia Banking School]]></publisher>
   <dateIssued><![CDATA[2022]]></dateIssued>
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