<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
<slims:resultInfo>
 <slims:modsResultNum><![CDATA[5]]></slims:modsResultNum>
 <slims:modsResultPage><![CDATA[1]]></slims:modsResultPage>
 <slims:modsResultShowed><![CDATA[10]]></slims:modsResultShowed>
</slims:resultInfo>
<mods version="3.3" id="5634">
 <titleInfo>
  <title><![CDATA[Marketing 3.0:]]></title>
  <subTitle><![CDATA[Mulai dari Produk Ke Pelanggan Ke Human Spirit]]></subTitle>
 </titleInfo>
 <name type="personal" authority="Barat">
  <namePart><![CDATA[Kotler, Philip]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <name type="personal" authority="">
  <namePart><![CDATA[Hermawan Kartajaya]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <name type="personal" authority="">
  <namePart><![CDATA[Iwan Setiawan]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <typeOfResource collection="yes"><![CDATA[mixed material]]></typeOfResource>
 <identifier type="isbn"><![CDATA[9789790759619]]></identifier>
 <originInfo>
  <place>
   <placeTerm type="text"><![CDATA[Jakarta]]></placeTerm>
   <publisher><![CDATA[Penerbit Erlangga]]></publisher>
   <dateIssued><![CDATA[2010]]></dateIssued>
  </place>
 </originInfo>
 <slims:image><![CDATA[covERL-200.jpg.jpg]]></slims:image>
</mods>
<mods version="3.3" id="3185">
 <titleInfo>
  <title><![CDATA[Brand Operation]]></title>
 </titleInfo>
 <name type="personal" authority="">
  <namePart><![CDATA[Hermawan Kartajaya]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Additional Author]]></roleTerm>
  </role>
 </name>
 <name type="conference" authority="">
  <namePart><![CDATA[MIM Academy, Knowledge Management and Development]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <typeOfResource collection="yes"><![CDATA[mixed material]]></typeOfResource>
 <identifier type="isbn"><![CDATA[9789790752627]]></identifier>
 <originInfo>
  <place>
   <placeTerm type="text"><![CDATA[Jakarta]]></placeTerm>
   <publisher><![CDATA[Esensi]]></publisher>
   <dateIssued><![CDATA[2010]]></dateIssued>
  </place>
 </originInfo>
</mods>
<mods version="3.3" id="3057">
 <titleInfo>
  <title><![CDATA[The best 25 Indonesia cases we are proud of]]></title>
 </titleInfo>
 <name type="personal" authority="">
  <namePart><![CDATA[Hermawan Kartajaya]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <name type="personal" authority="">
  <namePart><![CDATA[Edwin Hardi]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <typeOfResource collection="yes"><![CDATA[mixed material]]></typeOfResource>
 <identifier type="isbn"><![CDATA[9786020317403]]></identifier>
 <originInfo>
  <place>
   <placeTerm type="text"><![CDATA[Jakarta]]></placeTerm>
   <publisher><![CDATA[Gramedia Pustaka Utama]]></publisher>
   <dateIssued><![CDATA[2014]]></dateIssued>
  </place>
 </originInfo>
</mods>
<mods version="3.3" id="2926">
 <titleInfo>
  <title><![CDATA[Indonesia Wow, Markplus Wow, We Are Wow]]></title>
 </titleInfo>
 <name type="personal" authority="">
  <namePart><![CDATA[Hermawan Kartajaya]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <typeOfResource collection="yes"><![CDATA[mixed material]]></typeOfResource>
 <identifier type="isbn"><![CDATA[9786020317441]]></identifier>
 <originInfo>
  <place>
   <placeTerm type="text"><![CDATA[Jakarta]]></placeTerm>
   <publisher><![CDATA[Gramedia Pustaka Utama]]></publisher>
   <dateIssued><![CDATA[2015]]></dateIssued>
  </place>
 </originInfo>
</mods>
<mods version="3.3" id="2342">
 <titleInfo>
  <title><![CDATA[Boosting Field Marketing Performance From Strategy to Execution:]]></title>
  <subTitle><![CDATA[Meningkatkan Penjualan dengan Branding, Service, dan Field Operations]]></subTitle>
 </titleInfo>
 <name type="personal" authority="">
  <namePart><![CDATA[Hermawan Kartajaya]]></namePart>
  <role>
   <roleTerm type="text"><![CDATA[Primary Author]]></roleTerm>
  </role>
 </name>
 <typeOfResource collection="yes"><![CDATA[mixed material]]></typeOfResource>
 <identifier type="isbn"><![CDATA[9792567739]]></identifier>
 <originInfo>
  <place>
   <placeTerm type="text"><![CDATA[Jakarta]]></placeTerm>
   <publisher><![CDATA[Penerbit Mizan]]></publisher>
   <dateIssued><![CDATA[2006]]></dateIssued>
  </place>
 </originInfo>
</mods>
</modsCollection>